Marketing City

Stirring Up Viral Online Content

By SiliconIndia   |   Thursday, October 25, 2012
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Bangalore: Almost every week there’s something new online that goes viral and hogs all the attention from millions of viewers. Whether a marketing campaign like the Red Bull’s space stunt event or a hilarious music video like Psy’s ‘Gangnam style’ that created an online rage recently.  The question is- what are the factors responsible for making something go viral?

The infographic presented here promises to answer the biggest question posed in marketing and advertising. It also gives you examples of the ad campaigns that did go viral, as well as the possible reasons to why it was found to be so enticing to the public eye.  All said and done, any content that’s aimed at going viral needs to evoke some type of emotional response from a targeted audience that motivates them to share it among social networking sites. Here’s how you make your content go viral; which comes courtesy of a survey via singlegrain.com.




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