• PR Agencies : Building Your Brand & Connect Among Target Audience
  • Cover Story

    PR Agencies : Building Your Brand & Connect Among Target Audience

    Nothing comes easy in this world where brands are crumbling down in a blink of an eye. Today, where an omnipresence in no more a luxury but a necessity, several organisations commit the gore crime of considering the essence of a professional brand presence to be a fleeting thought that might sound smart in a board meeting or in a press conference. However, reality is far from truth and a real professional expertise with industrial knowledge can do wonders in fixing the brand’s vitality deep into the corporate ground. PR agencies have, since the inception of industrial scenario, have helped companies gain an edge in their visibility that makes them a brand that the public can relate with. Staying true to its virtue of ‘Public Relations’, PR agencies have the unique knack of...


The Important Note of Brand Building

Anamika Sahu, Managing Editor

Bridging the Digital Divide

Sangeeta Chacko, Head - Corporate Communications, Percept Limited

Artificial Intelligence: How this Can Revolutionise the Way Companies are Hiring

Payal Mukherjee, Executive Search Consultant, Spearhead InterSearch

A Direction of Revolution: PR Trends in 2018

Minal Drozario, Co-Founder & Director, Ideosphere Consulting

Evolution of the PR Industry

Neha Bajaj, Founder & Director, Scroll Mantra

Finding the Right Vendor Partners - A Marketing & Communications Perspective

Shreya Krishnan, VP - Marketing & Communications, Anviti Insurance Brokers

Jack of all Trades: The Evolution of PR into a Multifaceted Discipline

Ishank Garg, Senior Manager, Value 360 Communications

Emerging Trends in Public Relations to Look Out for in 2018

Anindita Gupta, Co-Founder, Scenic Communication