Team Siliconindia

• Citroen India partners with HDFC Bank as exclusive preferred financier for all Stellantis brands, including Jeep and Maserati
• MoU aims to offer seamless digital retail loans via HDFC’s Xpress Car Loan, along with dealer financing through customized inventory solutions
• The alliance strengthens Stellantis’s financial strategy in India, enhancing access to smart, transparent, and user-friendly vehicle ownership

Citroen India has made a strategic alliance with HDFC Bank official in a bid to boost vehicle finance solutions in the country. Made public on August 6, 2025, the partnership appoints HDFC Bank as the sole preferred financier for Citroen and all Stellantis brands operating in India, namely Jeep and Maserati.

The Memorandum of Understanding was inked by Shishir Mishra, Director of Strategic Partnerships & Institutional Business and Business Head at Stellantis India, and Akhilesh Kumar Roy, Business Head Auto Loans, Inventory Finance, and Two Wheeler Loans, HDFC Bank. A few top-level officials from both companies were present at the ceremony, signifying the seriousness of the partnership.

For customers, the alliance offers convenient access to retail financing in the form of HDFC Bank's Xpress Car Loan. This new-age product allows for disbursals within thirty minutes and avoids any paper-based documentation, which makes the car purchase process quicker, more convenient, and more transparent. Borrowers can also benefit from competitive rates of interest and flexible repayment tenures, customized for different customer needs.

Citroen dealer partners will also enjoy exclusive funding through tailored floorplan finance options. Options offered range from working capital loans to inventory financing at favorable terms, enhancing dealerships' ability to run day to day operations effectively and grow more successfully.

HDFC Bank, the country's largest private bank, has established an automobile loan book of over Rs 1.48 lakh crore as of June 30, 2025. The bank has been a key vehicle financier in the country for more than two decades, backed by a very large and dependable pan-India reach.

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This deal extends and strengthens the already existing collaboration between HDFC Bank and Stellantis. The bank had already been the preferred financier of Jeep and Maserati; the inclusion of Citroen highlights the common vision to provide integrated finance solutions for all Stellantis brands in India.

Welcoming the growth, Shishir Mishra reiterated that today's customers increasingly prefer intelligent, transparent, and user-centric financing solutions. He termed the tie-up as complimenting Citroen's vision to offer convenient mobility and reliable experiences at all touch points. Arvind Vohra, Group Head Retail Assets, HDFC Bank, further said that HDFC Bank's extensive reach, customer-focused products, and robust credit strength are well-placed to make vehicle ownership quicker and more convenient for customers across the country.

Overall, this partnership sets Citroen India and HDFC Bank up to drive greater financing efficiency for customers and dealers alike while promoting Stellantis's overall financial approach in the Indian automotive landscape.