Hyundai Motor India Ltd. (HMIL), under its global vision of 'Progress for Humanity', proudly announces the launch of the fourth season of its iconic Hyundai Explorers Adventure. This highly anticipated event celebrates the quality of time and the bond between Hyundai and its SUV customers, offering a unique opportunity for owners to embark on unforgettable journeys and foster a strong sense of community.

Since its inception in 2021, Hyundai Explorers Adventure has transformed the concept of travel from mere transportation to thrilling adventures and cherished experiences. This distinctive initiative allows Hyundai SUV owners to explore India's diverse landscapes while driving some of Hyundai's most advanced SUVs. Over the course of three previous seasons, 14 curated drives have brought the joy of exploration to more than 250 Hyundai SUV owner families and over 650 individuals across India.

Tarun Garg, COO of Hyundai Motor India, expressed his enthusiasm for the launch of season 4, stating, "Hyundai Explorers Adventure epitomizes our brand's ethos of innovation, adventure, and community. It's more than just a drive; it's a testament to our commitment to customer-centricity. We are thrilled to embark on this journey of exploration with our valued customers, reaffirming Hyundai's position as a pioneer in the SUV segment. Through this initiative, we aim to offer our customers an adventure-filled drive with unforgettable memories, enriching experiences, and a chance to ‘Live The SUV Life’ with our range of leading SUVs".

The enduring appeal of Hyundai Explorers Adventure is evident in the loyalty of its participants, who span diverse age groups and backgrounds. This initiative has fostered a familial bond between Hyundai and its cherished customers, creating lasting memories and a devoted community of Hyundai Explorers enthusiasts.

In season 4, Hyundai Motor India continues its commitment to providing thrilling drives across the country. The meticulously planned routes are based on customer feedback and are designed to deliver unparalleled excitement and adventure. Participants can look forward to exploring iconic destinations such as Jim Corbett, Gwalior, Agra, Gulmarg, Nashik, Cherrapunji, Pench, Chikkamangaluru, Munnar, Narkanda, Manali, Leh, and many more.

The digital footprint of Hyundai Explorers Adventure continues to grow, with over 8 million views and engagements on social media. This growth underscores the strong bond and sense of camaraderie within the Hyundai Explorers community and reflects the profound impact of this initiative in creating lasting memories and connections.

With Hyundai Explorers Adventure season 4, Hyundai Motor India is proud to extend thrilling drives across the country, aiming to cultivate a stronger community for Hyundai SUV customers and offer them a remarkable and enriching journey.