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Onads, StrategiQ Join for Digital Marketing Transformation in India

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Onads, a Mumbai-based digital marketing firm founded in 2008, and StrategiQ, a UK-based counterpart established in 2013, have united forces to provide Digital Transformation Services tailored to Indian enterprises.

Jignesh Maniar, the visionary behind Onads, expressed that amidst India's digital evolution, many domestic companies lag in embracing Digital Marketing Transformation. Being affiliated with AMIN worldwide, Jignesh recognized the exemplary work of Andy and his team at StrategiQ, prompting him to believe it's time to deliver top-tier digital transformation services to Indian firms.

Andy Smith, the brains behind StrategiQ, acknowledged India's significance in the global landscape, emphasizing Jignesh's impressive track record and his profound understanding of Indian consumers. The partnership between Onads and StrategiQ promises a fusion of expertise and experience.

StrategiQ, acclaimed for its excellence on The Drum Recommends and serving an array of international clients such as GOREWEAR and Reuters, aims to be the driving force behind strategic differences, facilitating transformative change and progress.

Their client-centric approach encompasses a comprehensive analysis of market dynamics, buyer personas, and consumer behaviours, culminating in tailored strategies to propel brands to market effectively.

Jignesh reiterated India's digital infancy, highlighting the vast potential yet to be tapped. Despite representing a fraction of the US GDP, India's digital advertising spend remains disproportionately low. Jignesh stresses the importance for companies, particularly legacy ones, to establish a solid digital foundation characterized by a winning strategy and a comprehensive understanding of consumer behaviour across all channels.

In essence, the collaboration between Onads and StrategiQ signifies a pivotal moment for Indian businesses, offering them access to world-class digital transformation services that promise to revolutionize their approach to marketing and propel them into the digital age.