Team siliconindia

• RCPL joins hands with Ajith Kumar Racing, Campa Energy becomes the team’s official energy partner
• Partnership aims to boost Indian motorsport’s global visibility and support 'Made-in-India' initiatives
• Collaboration celebrates shared values of performance, endurance, and youth-driven ambition

Reliance Consumer Products Limited (RCPL), the FMCG arm of Reliance Industries Limited, has announced a strategic partnership with Ajith Kumar Racing, designating Campa Energy, its flagship energy drink, as the team’s Official Energy Partner.

The partnership underscores RCPL’s commitment to promoting Indian talent and products on the global stage while enhancing the visibility of Indian motorsport. The collaboration is also in line with RCPL’s broader mission to deliver world-class yet affordable products under the 'Made-in-India' banner.

Founded in 2024 by acclaimed actor and racer Ajith Kumar, the team has quickly risen as one of India’s top motorsport contenders. It recently secured a P3 overall finish at the 2025 Creventic 24H European Endurance Championship, a major milestone that strengthened India’s presence in international racing.

Through this tie-up, RCPL aims to infuse the team’s journey with the youthful energy and resilience that define Campa Energy’s brand ethos. The collaboration reflects both organizations’ focus on performance, perseverance, and discipline, inspiring the next generation of motorsport enthusiasts in India.

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Ajith Kumar’s vision of putting India on the global motorsport map aligns closely with RCPL’s philosophy of supporting Indian excellence abroad. The partnership will power Ajith Kumar Racing’s upcoming global competitions and amplify India’s role in the fast-evolving motorsport ecosystem.