Team siliconindia

• Mondelez India launches two new Cadbury Celebrations packs, Crackers and Fusions
• New products blend traditional festive themes with chocolate innovation
• Available across retail stores and e-commerce platforms ahead of Diwali

As the Diwali season kicks off, Mondelez India has launched two exciting additions to its popular gifting range, Cadbury Celebrations Crackers and Cadbury Celebrations Fusions. The new offerings aim to bring a fresh and playful twist to festive gifting, combining tradition with Cadbury’s signature chocolate experience.

The Crackers Pack features chocolates shaped like classic Diwali crackers, turning nostalgic symbols of the festival into edible treats. It's designed to add a sense of fun and childhood joy to festive moments, making it a perfect gift for families and friends.

The Fusions Pack, on the other hand, brings together the richness of Indian mithai with Cadbury chocolate. These innovative sweets blend traditional flavours with modern textures, offering a unique dessert experience that celebrates togetherness and warmth.

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Speaking about the launch, Nitin Saini, VP Marketing at Mondelez India, said the company continues to lead India’s festive gifting space by tapping into consumer insights and reimagining how people celebrate. “Our aim is to spark joy and offer new ways for people to connect and share happiness during Diwali”, he noted.

With these launches, Cadbury strengthens its position as a go-to brand for festive gifting. The new packs are now available across major retail stores and online platforms nationwide.