Team siliconindia

• iCubesWire receives patent approval for its Hyperlocal Influencer Discovery Engine.
• The engine uses AI, geospatial, and behavioral data to help brands identify local influencers.
• It shifts influencer marketing from broad reach to targeted, high impact engagement.

Marketing technology firm iCubesWire has been granted a patent by the Indian Patent Office for its AI driven Hyperlocal Influencer Discovery Engine, a tool that enables brands to discover and activate relevant creators at the pincode level.

The patented system, titled 'System for dynamic influencer discovery and local campaign optimization at the pincode level', uses a blend of artificial intelligence, geospatial intelligence, and real time behavioral analytics. It helps brands identify influencers with authentic local impact, allowing for campaigns that are not only scalable but deeply relevant to specific communities.

Founded in 2010, iCubesWire has grown from a digital performance network into a full stack martech firm with a presence in India, the Middle East, and Africa, serving over 300 global brands across sectors like banking, e-commerce, and aviation.

Sahil Chopra, Founder and CEO of iCubesWire, said, “This engine is designed for the future of marketing, one where hyperlocal relevance drives real business impact. Every community and every creator now has the potential to influence brand success”.

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The tool enables brands to go beyond follower counts by analyzing real time engagement signals, sentiment mapping, and audience clusters turning influencer marketing into a measurable, data first strategy.

The patent adds to iCubesWire’s growing innovation portfolio and aligns with its mission to build cutting edge, India made marketing technology for global use.